Wednesday, October 30, 2013

Deaths: Saved Geico-- John Byrne

JOHN BYRNE, 80, executive who in the late 1970s brought Geico back from the brink of bankruptcy, a legendary turnaround that led Warren Buffett to call him the Babe Ruth of Insurance when he invested in the company.

Without this guy, there would be none of those great Geico commercials. I love that Geico Gecko, especially when he does the regionl commercials like the ones for Chicago. And then, there's that "What day is it?" camel.

Whoever does the Geico commercials-- just brilliant.

Love the Gecko and Camel. --Cooter

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