Sunday, January 26, 2020

A Short History of Sears & Roebuck-- Part 5: A Branch Into Retail Stores


A years after Roenwald retired as Sears' president (though staying on as chairman), the company set off in a new direction.  In 1925, it opened a retail store in the Homan Avenue complex that was so successful that it began opening stand alone stores all over.

Sears morphed into a retail chain of stores with a mail-order business on the side.  It 1993, it issued its last general merchandise catalog.  Eventually, s slow slide began that has now turned into a free fall.  This is due to people ordering everything off the internet now as well as the goals and aims of the current owners who seem to plan on picking the bones clean.

--DaCootBuck

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