From the Children In History Site.
Food became a weapon during World War I and no country produced more than the United States. Herbert Hoover was put in charge of the USFA and he succeeded in cutting food consumption of those ones needed overseas. He also was able to avoid the very real possibility of rationing. he also managed to keep the Allied fed overseas.
He also had such programs as "Wheatless Wednesdays" and "Meatless Mondays." he did everything he could to avoid anything mandatory. His organization made much use of media and especially posters.
He designated a voluntary program and called for food conservation. However, despite his success, many Americans did not like him or his program and began referring to it as "Hooverizing."
--Cooter
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